Areas of Expertise
Suggested Additional Organizational Approach to help Explain PPG's work
A suggestion here is that PPG consider an alternate way of presenting your project work. If you look at the website for The Hudson Companies, https://hudsoninc.com/, you can see an example of this: they assigned each of their projects into a "lines of business" as well as an "area of expertise."
PPG's current "Practice Areas" organization mixes some lines of business with some areas of expertise; but it is lacking in showcasing how its projects and services meet contemporary planning goals / values / project geographies that would help further describe and sell the firm's services, such as TOD, pedestrian retrofits, urban vs. suburban sites, greenfields, brownfields, place-making, mixed-use, residential communities, corridor plans, etc. So I have added this section, "Expertise," with mock content (i.e., not actually fitting the selected Areas of Expertise). Let me know what you think. If you like it, we'd have to "tag" or "categorize" the projects into various Expertises.