Downtown Redevelopment Strategy
Client: Greater Hightstown East Windsor Improvement Project (GHEWIP)
Greater Hightstown East Windsor Improvement Project (GHEWIP), a local civic group, retained Phillips Preiss to identify redevelopment opportunities in the Borough of Hightstown, a historic community located along Peddie Lake in Mercer County. Phillips Preiss established a short-term strategy to re-start the stalled redevelopment of the Rug Mill site, a large industrial property located at a critically important gateway to the Borough. The firm recommended a number of amendments to the existing redevelopment plan, based on market and demographic trends, economic factors and the Borough’s planning objectives, to catalyze private interest in the property.